Friday, May 6, 2011

RealtyTrac Adds SmartZip Homescore For Millions of Foreclosure and For-Sale Properties Nationwide

IRVINE, CA– RealtyTrac® (, the leading online marketplace for foreclosure properties, and SmartZip Analytics (, a leader in real estate analytics, today announced that SmartZip’s HomeScore™ has been integrated on nearly 2 million foreclosure and for-sale properties posted on the RealtyTrac website, allowing users to instantly locate properties that have the best potential for appreciation over time.

“This partnership offers great value to RealtyTrac users, giving homebuyers and investors the ability to easily find foreclosures and for-sale properties that represent the best buys,” said James J. Saccacio (top right photo), chief executive officer of RealtyTrac.

 “Backed by SmartZip’s robust property and neighborhood analytics, the HomeScore ratings are displayed on RealtyTrac’s search results pages, allowing users to sort and filter properties by their scores, and in-depth property reports with historical charts and the data behind the ratings are available on the property details pages.”

“Today’s real estate market is characterized by unprecedented uncertainty and opportunity,” said Tom Glassanos, (middle left photo) president and CEO of SmartZip Analytics. “RealtyTrac’s adoption of SmartZip’s Homescore ratings addresses each of these head on, giving homebuyers the means to easily tap the foreclosure market while ensuring purchases are financially sound.”

Visitors to who perform a property search will find a HomeScore rating for properties in their area of interest. The HomeScore rating is a measure of a property’s potential to have above-average appreciation and below-average costs. HomeScore indicates a home’s relative investment quality on a scale of 1 to 100, with 50 being the national average, rating properties whether they are a poor, fair, good, very good or excellent investment opportunity.

The higher the HomeScore rating, the greater is the home’s investment potential. Properties that score above 50 are expected to outperform the market while those that score below 50 are expected to underperform. In general, a HomeScore between 35 and 65 is considered a “good” investment. A score above 65 is “very good” to “excellent;” and below 35, the rate scale trends from “fair” to “poor.”

View video on how SmartZip HomeScore works on RealtyTrac.

See a sample of the detailed SmartZip HomeScore report.

Tweet this: RealtyTrac integrates SmartZip HomeScore to show best potential for price appreciation on foreclosure and for-sale properties.

Media Contacts:
Michelle Sabolich
Atomic Public Relations
415.593.1400, ext. 1233

Avi Gupta:
Vice President, Marketing & Business Development

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