Wednesday, May 4, 2011

Stirling Sotheby’s International Realty Forms Alliance with HomeOwnersPlaybook.com to Offer Directory of Home Owner Services



ORLANDO, FL --- Stirling Sotheby’s International Realty has formed an alliance with HomeOwnersPlaybook.com, a web-based directory of home owner goods and services that provides a highly detailed, localized one stop resource for home owners searching for everything from landscaping to interior décor to roofing solutions.

Roger Soderstrom (top right photo), founder and owner of Stirling Sotheby’s International Realty, said homeownersplaybook.com is a production of Biz Simplistics, Inc. headquartered in Orlando and Birmingham, Ala.

“Homeownersplaybook.com offers Central Florida home owners instant access to detailed information about providers of goods and services every home owner needs at some time, from plumbing and electrical to emergency restoration in the event of a disaster,” Soderstrom said.

Soderstrom said Stirling Sotheby’s new alliance with the Biz Simplistics offers Stirling Sotheby’s clients powerful new web resources that will save them many hours of time researching providers, pricing and credentials.

“Today, home owners are smarter, more discerning and more demanding,” Soderstrom said. “The yellow pages just don’t provide the sort of information the average home owner wants to know before contacting a service or provider,” he explained.


For more information,  contact
Roger Soderstrom, Founder/Owner Stirling Sotheby’s International Realty 407-581-7890 
Larry Vershel or Beth Payan, Larry Vershel Communications 407-644-4142 


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