Tuesday, May 3, 2011

PCCP and SRM Associates Form Joint Venture to Develop 160,000-SF Build-to-Suit Office Project for VF Outdoor in Alameda, CA

 SAN FRANCISCO, CA, May 3, 2011 - PCCP, LLC, SRM Associates and Scott Newman, a private individual, have announced they have formed a joint venture to develop a four-building 160,000-square-foot build-to-suit office project in Alameda, Calif. for VF Outdoor, Inc., a subsidiary of VF Corporation.

 The project will serve as the global headquarters for VF Outdoor and its brands including The North Face®, JanSport®  and lucy®. Ground breaking for the project occurred today and completion is anticipated in summer 2012.

Phil Lombardo and John McManus of Cushman and Wakefield represented VF Outdoor.

The PCCP / SRM Associates joint venture will develop four, two-story office buildings within the 268-acre Harbor Bay Business Park (lower left photo) project. Three buildings will total 45,000 square feet each and one will total 25,000 square feet.

The 25,000-square-foot amenity building will include a private café and fitness center and conference room facilities. The other three buildings will house the headquarters for The North Face, JanSport and lucy brands, including apparel research and design, and a prototype showroom.

 The new offices will overlook San Francisco Bay and offer access to running trails and public transportation, including Ferry services to San Francisco within one mile of the headquarters.

”We are pleased to partner with VF on this unique build-to-suit project and tailor a solution that satisfies their facility objectives on many levels including sustainability, creating an inspiring environment for their employees, achieving competitive economics and delivering on a turnkey basis,” said Joe Ernst, principal with SRM Associates.

“As an Alameda based-business, we are proud to play a major role with our partner PCCP in bringing VF Outdoor and its brands to our community.”

Media Contact: Darcie Giacchetto, Spaulding Thompson & Associates, Inc.

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